Bachir Bendjeddou

Director of Digital & E-commerce at Unistellar. Based in Dubai.

Over twenty years building digital and e-commerce operations for consumer hardware and software companies, mostly where the product is both a device and the software that runs it.

I also run Gaveau Strategy, an AI-native growth and transformation practice working with startups and SMEs across the GCC.

This site is a work log rather than a CV. What goes here is what I have built and what I am building, with the numbers attached. It is being filled in now.